Business of Diving

Whether you're a PADI OWSI or an experienced MSDT you will reap the benefits of learning new ways to meet your customers wants and needs. You will learn good business skills beyond those taught during the IDC. It looks at practical, sensible business principles to running a successful Diving Centre.

Important areas of Business you will cover during this two-day program:

• Dive Industry Overview – Statistics, forecasts and evaluation
• Business Planning – Investing and financing, office systems, budgeting taxes and business law
• Retail Sales
• Diver Education – Scheduling and pricing of diver training
• Advertising - Public Relations and Marketing
• Dive Centre Operations – costs, maintenance and facilities
• Staff Management
• Risk Management